Customer Loyalty Programs

customer loyalty programs cards
customer loyalty programs cards
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Champion of the Underdog » Savings Tips » Customer Loyalty Programs

Supermarket Customer Loyalty Programs

Customer loyalty programs are a great way to save. Under these schemes you build up credits of points by shopping with a particular store.

In Australia two of the biggest loyalty programs are offered by Coles and Woolworths.

Coles and Woolworths

customer loyalty programs flybuys card
customer loyalty programs flybuys card

Coles offer their Flybuys program. The name of this program can be misleading. While using your customer loyalty points for flights an option, there are many other options as well. These include using any accrued points for additional shopping or putting them towards special offers. Likewise Woolworths offer the Everyday Rewards program.

You don’t just earn points for purchases at Coles and Woolworths. Each store has a range of ‘partner’ stores where you can also earn points.

Little Known Programs

It may be that there are some customer loyalty programs that you do not even know you are a member of. For example, maybe the telecommunications company you use has a loyalty program. I know there is one with Telstra. It is called Telstra Plus, but I bet many of its members do not know about it. It can be found at

Cross Company Loyalty Programs

There are also cross company loyalty programs. One company may offer discounts to clients of another. One example is Suncorp and United Petrol. Customers of Suncorp who put the relevant app on their phone are eligible for a 4c a litre discount on petrol, by showing that app at any United Petrol station.

VIP Cards

If you enjoy a coffee with friends, we recommend the Coffee Club VIP card. It allows the purchase of two coffees for one another benefits. You will find many other ‘chains’ and clubs also offer discounts for members, so if you are not sure, find out.

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By Rob Pyne

Quadriplegic, Former MP, Councillor & Political Campaigner: Rob is an Eco Socialist who shares ways to survive & fight capitalism. #socialism #championoftheunderdog Occupation: Online Editor Employer: Champion of the Underdog! Book: Struggle and Resistance in the Far North


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